Twitter layoffs: Companies appeal to Elon Musk management’s disdain for former Woo employees on Twitter

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Postponing Elon Musk’s muscle management style? Move to us! This is the pitch that talent-hungry tech companies use to try to lure the thousands of former Twitter Inc employees laid off by the social media company under its new owner.

Twitter He fired top executives and imposed sharp job cuts with little to no warning muskThe tumultuous takeover of the social media platform. About half of the workforce – about 3,700 employees – has been laid off.

Hundreds more have reportedly resigned as a result of his sweeping reforms. The head of French operations was the latest director to leave on Monday.

Spy Opportunity Some companies are now trying to capture experienced engineering talent by appealing to their disdain for the methods of the world’s richest person.

Katie Burke, chief human resources officer at US software company Hubspot, criticized Musk over reports that he fired a group of employees who criticized him on the company’s internal Slack channels. Reuters could not verify the reports.

“As a leader, criticism is part of your job,” she wrote in a LinkedIn post. “Great leaders understand that argument and disagreement make you better and that’s part of the process. If you want a place where you can disagree (in a kind and articulate way, of course) with people, HubSpot is hiring.”

By late Monday, Burke’s post had received more than 35,000 positive reactions on Linkedin.

Twitter and Musk did not respond to requests for comment.

Other companies are taking a similar approach to Hubspot.

Amanda Richardson, CEO of recruiting software startup CoderPad, posted an open letter to those who left Twitter.

Citing Musk’s initial ban on remote work, Richardson described Musk’s acquisition as “s* show” which was “terribly depressing, depressing and disheartening”.

“At CoderPad, we believe your skills say it all. Not where you sit. Not if you sleep at work. You don’t work 7 days a week, 18 hours a day.”

Other large US technology companies incl meta And the Amazon It has also laid off thousands of employees in recent weeks due to the uncertain economic environment.

But the public criticism of Musk highlights the strong demand in parts of the industry for highly skilled digital workers.

A recent report by market analysis firm Gartner found high attrition rates and that a series of digitization efforts across corporations and government have created a “highly competitive” market for artistic talent.

Twitter’s mass job cuts and public resignations have sparked fears of the company laying off essential staff and fears that the social media “City Square” could encounter technical problems.

Michael Winning, CEO of US cloud and software company Calix, called recent events at Twitter “disturbing,” promising new recruits they’ll enjoy a company culture that “starts with our team members” in a similar post on Linkedin.

“From our point of view, this is a great opportunity because people who have not spoken to us before are disappointed and look at us,” Winning told Reuters. “Toxic culture makes people say, no more.”

© Thomson Reuters 2022

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